Data Engineering and Platforms
Modern data architecture, cloud platforms, governance, orchestration, and reusable data products.
Practical Data Leadership
I am a senior data and analytics leader with 20+ years' experience building BI, data platforms, and data engineering teams across finance, travel, healthcare, and public sector organisations.
My work sits at the intersection of data engineering, analytics, strategy, and leadership: helping organisations turn fragmented data into products, decisions, and measurable outcomes.
What I Do
I focus on the work that turns data capability into something useful: reliable platforms, strong teams, sensible strategy, and delivery that survives contact with real organisations.
Strategy and Operating Models
Helping teams move beyond reporting queues toward roadmaps, ownership, governance, and measurable value.
Practical AI and Analytics
Clearer thinking about automation, machine learning, AI language, and where capability creates real value.
Featured Writing
Cornerstone essays and notes on data leadership, practical AI, and building useful platforms.
Speaking
Talks and conference sessions on practical AI, honest data language, and commercial data value.
Do You Remember the First Time?
Tips and tricks for a successful data strategy from scratch.
Watch talkIs EVERYTHING AI Now?
How to avoid, or at least acknowledge, the hype bandwagon.
Watch talkSelected Projects
Frameworks, experiments, technical notes, and public artefacts that show the thinking behind the work.
Churn Early-Warning Model
An exploration of detecting downward shifts in customer interaction activity using behavioural features and supervised machine learning.
Data Platform Blueprint
A practical framework for thinking about layers, ownership, governance, and reusable data products in a modern data platform.
SQL and Spark Hash Key Pattern
A repeatable approach for generating consistent SHA-256 keys across SQL Server and Spark environments.